Values

Zero-waste

Having the consciousness of the impact of what is about to happen, the concept of zero waste is one where everything is re-used in the circular system and nothing is discarded.
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upcycling

Explore and develop solutions for what has already happened to activate existing idle resources and breathe new life into old, used things or waste materials.

Sustainability

Be better together for people and our planet. Embrace time, celebrate the past, present, and future, building on what we’ve done to ensure a balance between economic growth, environmental care and social well-being.

Craftsmanship

Producing with care, the very existence of craftsmanship is true and honest. It tells story about our culture, represents patience and beauty, looks beyond quality to longevity.

Accountability

Transparency matters. Be clear about what it is, what it offers, who created it, and why. Taking the responsibility for actions and decisions and join the change.